WEBCAST:
More than half of B2B brands say they rely on purchase intent data, yet research suggests most marketers lack access to the people actually exhibiting intent. Watch this video to see how TechTarget’s publisher-based model provides access to the active, opted-in prospects you need to hit your KPIs and grow your business.
WEBCAST:
Are you aligned to maximize customer revenue across marketing, sales, and customer success? Having the right data and insights will help. In this webinar, get expert tips how to use intent monitoring and the data collected to maximize opportunity capture across the entire revenue lifecycle, and deliver a seamless customer journey.
WHITE PAPER:
Negative publicity from a data breach can have lasting consequences, undermining patient confidence and damaging an organization's reputation. This paper covers potential data breaches within healthcare organizations and strategies for preventing them. Read on to learn more about the steps you can take to protect patients' sensitive information.
CASE STUDY:
Southern Management Corporation, a financial services company providing tax and loan services, required a tight lockdown of their cache of personal and confidential customer data, while allowing for easy administration from the small IT staff managing a widespread network. WatchGuard provided the perfect solution. Read on to learn how they did it
EBOOK:
Amid the noise of multiple communication channels, data analytics strategies can identify needs, predict behavior and enhance the customer experience.
PRESENTATION TRANSCRIPT:
2010 marked the release of the PCI's DSS 2.0 compliance standards, and among a variety of new standards, virtualization has made an appearance. Access this presentation transcript for expert analysis of the latest challenges of PCI compliance, including a detailed overview of concerns related to virtualization.
WHITE PAPER:
When dealing with something as invaluable as customer data, think about creating a unified strategy that incorporates the network, people, and tools. Read this paper for advice on how to protect your customers data for piece of mind.
WHITE PAPER:
Small and medium-sized businesses use the Internet and networked applications to reach new customers and serve their existing ones more effectively.
EGUIDE:
Cyber risk management is becoming an increasingly important area of concern as company directors' realize the limitations of insurance. How can you address this risk and instill confidence in your customer engagement? Find out how to enhance your cyber risk management using 4 key strategies.
WHITE PAPER:
In this report from the MIT Technology Review, discover 10 must-read articles about the relationship between personal data and big data. Find out how companies are leveraging customer information and the pros and cons of releasing personal data via the Web or otherwise.