Comarketing White Papers

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Moving From Leads to Buying Groups in One Easy Step
sponsored by TechTarget
WHITE PAPER: In B2B organizations, shifting the focus from individual leads in the demand process to buying groups and demand units represents a major change. Download this white paper to learn how to leverage the teleservices team as the first step in an incremental evolution from individual leads to buying groups.
Posted: 08 Feb 2021 | Published: 06 May 2020

TechTarget

Selling the Benefits of Business Process Management for IT and Business Stakeholders
sponsored by OpenText
WHITE PAPER: This expert guide addresses the ideal BPM platform capabilities for today's organizations to meet the disparate needs of both technical departments and the line of business.
Posted: 09 May 2014 | Published: 09 May 2014

OpenText

Bridge the Gap Between Business and IT with Red Hat JBoss BPM Suite 6
sponsored by Red Hat
WHITE PAPER: In this resource, discover a BPM suite that helps bridge the gap between business and IT, empowering non-technical and technical users alike to define and manage business processes across the enterprise
Posted: 18 Apr 2014 | Published: 30 Sep 2013

Red Hat

Behavior Driven Development: Agile Testing with Red Hat JBoss BRMS
sponsored by Red Hat
WHITE PAPER: In this resource, discover how a software development process known as behavior-driven development, combined with a tool that integrates business rules management, business process management (BPM), and complex event processing (CEP), enables you to speed up and improve the application delivery lifecycle.
Posted: 08 Aug 2013 | Published: 30 Jun 2013

Red Hat

The Great Debate: One Integrated Business System VS. Siloed Applications
sponsored by NetSuite
WHITE PAPER: This resource explores the challenges of siloed software applications, and describes how an integrated business system can give you the power to conquer operational inefficiency and support business growth.
Posted: 13 Feb 2014 | Published: 31 Dec 2013

NetSuite

Is an Open Source Business Process Management Solution Right For You?
sponsored by Red Hat
WHITE PAPER: Open source options are taking the pain out of business process management (BPM), and putting the value of BPM within reach of more companies and projects. But is open source BPM the right move for you? Read on now to find out.
Posted: 13 Aug 2013 | Published: 13 Aug 2013

Red Hat

Automated Job Management
sponsored by Hitachi Asia Ltd.
WHITE PAPER: With a job management system, you can automate job management for easier, more effective management across a complex IT landscape. View this informative resource to explore the benefits of the Hitachi JP1 job management system.
Posted: 27 Dec 2013 | Published: 31 Dec 2008

Hitachi Asia Ltd.

Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM

Understanding the Millennials
sponsored by SDL
WHITE PAPER: In this resource, explore the results of a 2014 survey on how Millennials operate as consumers, so you can use that information to optimize your marketing strategy and business processes. Find out how Millennials share personal data, how they relate to mobile devices, how they'd like to connect with companies, and more.
Posted: 07 Apr 2014 | Published: 07 Apr 2014

SDL

Global Brand Management
sponsored by OpenText
WHITE PAPER: The following white paper explores the business need for a global brand management solution to help distinguish your brand amongst thousands of other companies. Learn about the 3 key process to successful global brand management, the technology to use, and more.
Posted: 06 May 2014 | Published: 06 May 2014

OpenText