Customer Analytics White Papers

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Introduction to Web Analytics for E-Commerce: How to Track Activity to Optimize Your Website
sponsored by GeoTrust, Inc.
WHITE PAPER: This white paper explores the basics of web analytics and why they're important, what metrics you should track, and how you can use this information to optimize your site and encourage customers to visit often and buy more.
Posted: 30 Sep 2013 | Published: 31 Dec 2011

GeoTrust, Inc.

Removing Internet Anonymity Barriers with IP Intelligence
sponsored by Digital Element
WHITE PAPER: NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.
Posted: 31 Jan 2008 | Published: 01 Jan 2007

Digital Element

Introducing Big Data Repository/Reporting to Support Web Analytics and User-Centric APM
sponsored by Dell Software
WHITE PAPER: Learn the capabilities of Dellâ„¢ Foglightâ„¢ Application Performance Monitoring (APM) 5.9, and how the deep visibility into transaction flows and User Experience capitalize on innovative Big Data Technology.
Posted: 01 May 2014 | Published: 20 Jun 2013

Dell Software

Seven Email Marketing Refreshes
sponsored by Bronto Software
WHITE PAPER: This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
Posted: 06 Oct 2008 | Published: 04 Oct 2008

Bronto Software

Creating a Digital Strategy to Provide Exceptional Digital Experiences
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the 10 factors that make an exceptional digital experience. Learn what you can do to deliver responsive content, what your team needs to accomplish, where to focus future initiatives, and more.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM

10 Reasons iAPPS Content Manager Should Be On Your CMS Shortlist
sponsored by Bridgeline Digital
WHITE PAPER: Access the following white paper to uncover a CMS solution that offers 10 of the best aspects to look for in an all-inclusive CMS platform and what you stand to gain through deployment.
Posted: 13 Jan 2014 | Published: 13 Jan 2014

Bridgeline Digital

A fresh approach to analyzing massive amounts of event-level data
sponsored by Looker
WHITE PAPER: This white paper describes the benefits of moving beyond traditional BI tools for analyzing massive amounts of granular, event-level data.
Posted: 16 May 2014 | Published: 31 Jan 2014

Looker

Social Media Meets Analytics: A Roadmap to Customer Insight
sponsored by Oracle Corporation
WHITE PAPER: The following white paper details an approach to social media that integrates social media and existing consumer information to create a 360-degree view of the customer.
Posted: 05 Nov 2013 | Published: 05 Nov 2013

Oracle Corporation

Quicktour Demo: Key Differentiators between Microstrategy and Hyperion
sponsored by MicroStrategy
WHITE PAPER: This tour provides an overview of MicroStrategy platform's uniquely powerful enterprise BI capabilities and illustrates the 12 key differentiators between MicroStrategy and Hyperion.
Posted: 26 Nov 2008 | Published: 26 Nov 2008

MicroStrategy

Can you deliver the content the mobile user demands?
sponsored by Limelight Networks, Inc.
WHITE PAPER: The following white paper explores the current content delivery challenges facing businesses today, but with a focus on delivering video to mobile devices. Also learn about a technology consideration that can provide your users with a superior digital experience without putting more pressure on available resources.
Posted: 18 Apr 2014 | Published: 18 Apr 2014

Limelight Networks, Inc.